What’s Costumer Privacy..?
In
doing business online and offline in a company, we will be a relationship with
customers or buyers who interact with our company in business. If there are
trade links and transactions, surely there will be a lot of consumer
information that we need. As a company, we need customer data base that can
help companies to interact and establish relationships with customers. Lots of
customer or buyer privacy information we have. For that, as a company is very
important to maintain consumer privacy.
A. Definition
of Customer Privacy
Customer
privacy is important for companies to keep building good relationships with
customers. for that, as a company, we must know what is customer privacy. Consumer
privacy, also known as customer privacy, involves the handling and protection
of sensitive personal information that individuals provide in the course of
everyday transactions. As the internet has evolved into a medium of commerce,
consumer data privacy is a growing concern.
B. Purpose of Customer Privacy
Ø Easily
delivery of product information
We need to know,
information about customer privacy is important. By knowing the privacy of our
customers, we are secretly able to know what consumers want. Not only that, the
privacy of the customer is able to facilitate the company to be able to provide
and share information about the products offered by the company in order to be
easily accepted by the customer.
Ø Can
Get to Know the Costumer
Customer privacy is
just as much as the customer data base. Typing us as a company has our customer
data base information, then we are able to find out what our customers need and
the product criteria they need. That way, the company will be able to produce
products that our customers need so as to establish a good relationship with
customers.
Ø Receive
Advice and Criticism from Customers
Customer privacy
information is required by the company in order to better provide the services
and information that customers need and for which the company uses the
customer's personal information to:
- Answer questions and / or requests that
customers post.
- Manage or perform our obligations in
relation to the Agreement
anything between the company and the customer,
- Anticipates and resolves the issues
related to the product that the
company is offering.
- Monitoring the transactions that
customers make with the company
- Recording all information from
customers' computers and browsers,
including IP address information, software
and hardware attributes, and
the pages the company is requesting.
Using customer
information to adapt ads and content to be displayed by the company and conduct
research to improve customer service.
Customer privacy helps
the company to run its business. And customer privacy are also able to help
customers get information about the products that a company has to offer. However,
as a customer or a consumer, must be careful in providing personal information
regarding the privacy of information. As a good customer, must also pay
attention to the company before providing our personal information. The company
must also be able to maintain customer privacy in order to be trusted and
customer relationships can be maintained for long periods of time.